We welcome Chantal Rapport, CMO at Upstart (NASDAQ: UPST), for a private discussion diving into direct mail best practices with the CMO Guild.
About Chantal: Chantal is the CMO at Upstart where she leads all consumer Growth Marketing at Upstart. Oversee partnerships, design, product marketing and performance marketing teams (Direct Mail, Digital, Offline, CRM/Lifecycle etc) across all B2C products. Prior to Upstart, she held various leadership roles at MuleSoft, KPMG, and elsewhere. She currently resides in the Bay Area.
About Upstart: Upstart is a publicly-traded AI lending platform that partners with banks and credit unions to provide consumer loans using non-traditional variables, such as education and employment, to predict creditworthiness. They currently have a market cap of ~$10B.